Kent (cigarette)
Kent is a brand of cigarettes. Viceroy (cigarette)s were the first to introduce cigarette filters in 1936.Kent s Micronite filter was introduced shortly after the publication of a series of articles in Reader s Digest in 1952 entitled Cancer by the Carton, that scared American consumers into seeking out a filter brand at a time when most brands were filterless. From March 1952 until at least May 1956, however, the Micronite filter in Kent cigarettes contained carcinogenic blue asbestos. The same group, or a soundalike group, produced a series of commercials for Kent that were written to the same tune and style, with the punch line always being, To a smoker, it s a Kent. Category:Cigarette brands .
Kent now uses charcoal filters (a form of activated carbon). The brand is a propriety of British American Tobacco Nassi group. The brand is named after Herbert Kent, a former executive at Lorillard Tobacco Company. In 1965, the Ray Conniff Singers had a hit song called Happiness Is , which listed various examples of things that make people happy ( To a preacher, it s a prayer-prayer-prayer / To a Beatle, it s a Yeah-Yeah-Yeah and so on).
